""Magazine readership as an industry has actually increased over the past five years--even in the 18-34 year-old market segment. The typical young person now reads more issues per month than their parents. Neither obsessed with immediacy nor trapped by the daily news cycle, magazines promote deeper connections. They create relationships. They engage us in ways distinct from digital media. In fact, the immersive power of magazines even extends to the advertising. Magazines remain the number one medium for driving purchase consideration and intent. And that's essential in every product category." - The Power of Print.

Testimonials
"Probably the best performance in a first week that we've seen" - DistribuTech on RTT's debut week at all Northern Nevada Blockbuster and 7-11 stores.

“This is our 39th consecutive month of advertising with Reno Tahoe Tonight and the growth the publication has experienced is impressive. The support and exposure Reno Tahoe Tonight provides for my businesses is tremendous.” – Matt Polley – Owner Java Jungle/Jungle Vino.

"Bizarre Guitar and Guns have been part of Reno Tahoe Tonight for over a year and we're on for 2012 and beyond. We advertise exclusively with RTT be-cause they are relevant and hip, catering to serious art and culture readers who are also our clients. We are proud not only to be part of the RTT family, but honored to have them as part of ours." - Shanda Golden - Owner Bizarre Guitar & Guns.

Reno Tahoe Tonight Stats & Metrics
Readership – 30,000+ print, web and mobile readers monthly Distribution – 200+ Locations in Reno/Tahoe Metro Area Pickup Rate – 96% - the top rate in Northern Nevada Mainstream Exposure - @ All Northern Nevada 7-11, Smith’s, Zumiez, Silver Peak, Hot Topic locations Our contributors have now won two coveted ADDY Awards for original work appearing in Reno Tahoe Tonight